Content Creation

First you get the likes. Then you get the followers. Then you get the clients. Then—if you play your cards right—you get the power.

I create content that gets noticed, shared, and remembered. Strategy, style, and a little sleight of hand—because in this business, perception is reality.

Lazy Daisy Diner and Cafe

Rose Bowl Tavern

Video Content

Downtown Urbana

I founded and manage Downtown Urbana, an active Facebook and Instagram community that keeps Urbana connected—sharing events, alerts, and opportunities, spotlighting local businesses, encouraging good citizenship, and bringing people together through playful contests and neighborhood rewards.

See more at: instagram.com/downtownurbana

The Urbana Bystander

I founded, managed, and cannibalized The Urbana Bystander, a local media experiment devoted to the pulse of the community. Its spirit now lives on through Madame Pierre’s work with local clients—woven into campaigns, collaborations, and design work that keep Urbana’s voice alive. The archives may still be glimpsed on Madame Pierre’s Instagram.